The Development Trends Of Rechargeable LED Beauty Spectrum Mask Instrument

May 19, 2021

From the perspective of market segments, because of its safety and speed, laser beauty equipment has attracted a large number of potential consumer groups, making the market continue to develop. At present, Chinese has become the world's major consumer country and market for laser beauty instruments, and has become the largest segment of the beauty instrument market. Data show that in 2020, the market size of China's laser beauty instrument market has grown from 1.55 billion yuan in 2016 to 2.98 billion yuan. It is estimated that in 2021, the market size of laser beauty instruments in China will reach 3.42 billion yuan, and by 2022, the market size will reach about 100 million yuan.

Benefiting from the favorable market development, capital has entered the market one after another. It is understood that since 2015, the internationally renowned beauty instrument brands such as Yameng, Tripollar, Panasonic and Refa have successively entered the Chinese market. According to data, as of June 25, 2021, there are currently more than 6,500 medical and aesthetic device-related companies in China.

At the same time, the momentum of domestic brands is also growing. It is understood that in order to encourage and support the development of local medical and aesthetic device brands, the central and local governments have successively issued relevant policies in recent years. In this context, state-owned brands have also begun to expand their market shares by increasing investment in independent research and development and investing in mergers and acquisitions. For example, SEAYEO, a Chinese beauty instrument brand founded in 2019, opened up the optical beauty market with its star product SEAYEO large row lights, which was launched in November 2019, and became a dark horse among domestic household beauty instrument brands. In less than two years, the sales volume of its large-scale lighting products has exceeded 20,000 units, ranking among the best in the category of household optical beauty Rechargeable LED Beauty Spectrum Mask Instrument.

It is expected that in the future, with downstream expansion, demand penetration, technology update and other factors, it is expected to accelerate Chinese brands to become the mainstream of China's instrument market.